Interchange.

Agentic advertising at enterprise-grade scale.

Every agent in advertising meets on the Interchange. Your brand and standards operate as one wherever you need to be: every market, campaign, and surface.

A new approach to advertising, built with the brands shaping what's next.

Advertising is moving from platforms to agents. The Interchange is where every kind of agent — buyer, seller, creative, strategy, governance — works together through AdCP to deliver advertising worthy of the brands behind it.

Agentic advertising, your way.

The Interchange works however you work: in your preferred LLM, with your first-party assets, and alongside your agency partnerships. Connect in to see immediate results, and to start building a competitive advantage that compounds with every campaign.

Claude
Claude Code
ChatGPT
Slack
Microsoft Copilot

Show up exactly as intended.

Input your brief and your buying agent discovers surfaces, negotiates with seller agents, and allocates investment based on strategic fit. Your objectives and standards travel fully intact across the Interchange, meaning your strategy and creative land exactly as planned.

Scope3

We're launching an athleisure brand in the US this Fall with a $3M budget. Goal is to drive awareness and purchase consideration among runners, gym-goers, and weekend warriors. Where should we run?

You
Scope3 Interchange · querying storefronts

Found 847 matching products across 34 seller agents. Here's a strong fit to start —

Premium CTV · Pre-Roll 30s

$25 CPM

Live sports & lifestyle programming · unskippable

Strong match for brief

Why this works

Reaches active lifestyle audiences in lean-back moments — high attention, low clutter. Live sports adjacency indexes 2.4× above category for runners and gym-goers. Unskippable format drives both brand recall and purchase intent in a single placement.

+846 products available · sorted by brief alignment

Win on every surface imaginable.

Deliver impact across social, CTV, audio, AI chat, and non-biddable supply, and be ready to buy on surfaces that don't exist yet. Your agent intelligently allocates budget at the portfolio level to achieve your marketing goals.

Scope3

Thanks, can you build me a recommended allocation based on the ad products I've selected?

You
Scope3 Interchange · building portfolio allocation

Here's how I'd spread the $3M to maximise awareness and purchase consideration across surfaces —

Products

115

Sales Agents

24

Avg CPM

$15.86

CTV

Pre-roll · Mid-roll

$900K 30%

Meta

Reels · Carousel

$810K 27%

Audio

Host-read · Dynamic

$510K 17%

AI Chat

Sponsored answers

$360K 12%

Snap

Dynamic Product Ads

$240K 8%

OOH

Digital · Programmatic

$180K 6%

Scale confidently, with full control.

Your agents operate within the boundaries you set with human approval where it makes sense, so you stay in control at every step. Consolidated billing, invoicing, and contracting mean you can scale across markets and partners without the operational headache.

Scope3

What's pacing look like?

You
Scope3 Interchange · pulling delivery data

Here's your daily delivery report for Day 18 of 42.

Pacing

94%

On track

Spent to date

$1.21M

of $3M

Impressions

76.3M

+6% vs plan

CTV is outperforming OLV by 2.1× on completed view rate. Based on current trajectory and your goal upper-funnel awareness, your agent recommends a budget shift for the remainder of the flight.

Agent recommendation

Shift $100K from OLV to CTV to capitalise on stronger performance and drive incremental reach before the flight ends.

OLV CTV
−$100K / +$100K

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For brands & agencies

Interchange.

A new approach to advertising, built with the brands shaping what's next.

For sellers

Storefronts.

Open an agentic storefront. Earn on every brand brief.

Open a storefront

The club

Coming soon.

A circle of brands and partners building what comes next, together.

Interchange: agentic advertising at enterprise-grade scale.