Brand Stories

Reimagine targeting for deep audience alignment.

Transform your marketing strategy into bespoke content-based segments that align your target audience, brand narrative, and content context.

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"Brand Stories gives us the mechanics to curate inventory at the speed of culture itself.”Alex Siddall,
Chief Strategy Officer at OMG

Tell a better story with narrative-driven targeting.

Connect with your audiences through content that aligns with their values and motivations using Brand Stories - going beyond traditional keywords and pre-defined audience segments. Starting with your brand's narrative and custom prompts, your brand agent uses an LLM AI to create bespoke content-based segments that reflect the multi-faceted alignment between your target audience, brand story, and content context.

Advertising that speaks the language of the brand.LLM-assisted Brand Stories aligns your brand and campaign narratives with content that reflects their audience’s nuanced values and culture, driving real engagement and influence.

Human-level resonance, brand-level control.

Brand Stories unlocks the kind of resonance that’s impossible to engineer with blunt tools. It allows your brand to connect with audiences on a human level, delivering better alignment, deeper meaning, and stronger outcomes. This is what happens when your brand gets to narrate its own story without compromise.

Discover how narrative-driven targeting delivers superior results.Track artifact matching across your campaigns, measure viewability and attention lift when content aligns with your brand stories, and visualize audience overlap between story segments, all in one comprehensive view.